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Featured Sessions:

Best In-house Collection Practice - Collection Professional Certificate

How to Handle a Difficult Situation While Keeping a Smile on Your Face - Collection Professional Certificate

The Effect of SAP on Accounts Receivable, CFPB - Bursars Professional Certificate

Christina Cardinale

Christina Cardinale is the Assistant Director of Student Accounts and Bursar Services at Manhattan College in Riverdale, New York. She completed her Bachelor’s degree in Marketing while working full-time and is now working on her Master’s degree in Mental Health Counseling.

In 2001, Christina began working at Manhattan College as a Student Services Representative in the Office of Student Financial Services, and worked her way up to the Assistant Director of Student Accounts and Bursar Services. With experience in both Student Accounts and Financial Aid, Christina has proven to be an asset to Manhattan College. Christina works closely with the Veteran student population, international students, accounts in collections and is the Perkins Loan administrator.  Christina serves on Manhattan College’s Advisory Committee on Diversity, the Lasallian Education Committee, LAMM and is a member of NYSOBBA, NAVPA and EARMA. In 2012-2013, Christina was named the Distinguished Lasallian of the Year. 

Prior to working at Manhattan College, Christina worked at Toys R Us, supervising customer service, the front end, the sales floor and was the Human Resources Department Head. 


Charmaine Daniels

Charmaine Daniels has been the Director of Student Accounts at Georgia State University since 2010. Over her fifteen years in the student financial services industry, Charmaine has developed and led the implementation for innovative award-winning initiatives to help students and parents better manage their finances. While at Georgia State, Charmaine has led successful implementations of several projects including an online billing and payment system, a debit card refund program, and an internal collections due diligence system. Most recently, Charmaine has been leading Georgia State’s financial literacy initiatives including opening their Student Financial Management Center that focuses on using data to develop financial interventions for students. Charmaine has earned a Bachelor’s degree in Business Administration from Florida A&M University, a Master of Public Administration from the University of Illinois at Chicago, and an MBA from Georgia State University.


Bill Edmunds

Bill Edmunds is President and Principal Consultant of Virginia-based Gentleman’s C Higher Ed Consulting and is a Higher Education efficiency consultant and conference speaker specializing in business process improvement, corporate turnarounds, and organizational strategic planning. Throughout his 30-year professional career and in his current roles, he helps organizations achieve quality, efficiency, and process re-engineering excellence in order to enhance revenue, control costs, improve service levels and create Continuous Improvement cultures. He has acted as a change management leader in Higher Education as well as aerospace, professional services, defense, healthcare, state & local government business segments.

As Acting Administrative Operations Officer at Old Dominion University (ODU), Bill led all of the University’s process improvement initiatives as part of a three year Banner Revitalization project.  Bill was the primary author of ODU’s first place submission for SunGard’s 2012 Award for Institutional Performance. In addition, under his project leadership, ODU received a 2013 Best Practice Award from University Business. In his work at ODU, Bill founded an internal student consulting organization, the Monarch Project that was the Grand Finalist for SACUBO’s 2013 Best Practice Award. He is a former member of Ellucian’s Finance Client Advisory Board and received grant funding from Bank of America, Ellucian and Higher‐One to found a successful student financial literacy program, “Monarch Millionaire.”

Recent clients that Bill has worked with include the Tennessee Board of Regents and Wayne State University. He is also a policy advisor to political campaigns and active in Medicaid reform.


Darla Freeborn

Darla Freeborn has been the Bursar at Whitworth University in Spokane, Washington, for over 16 years. She holds a Bachelor’s degree in History Education and a Master’s degree in Education Administration.  

Darla oversees the operations of the University cashier, student accounts and collections, and the Perkins and Institutional Loan office. She has overseen the development and implementation of a number of electronic and paperless applications. She currently serves on Whitworth’s Educational Review Board, Retention Task Force, Financial Literacy Team, and several other committees. She regularly presents information at on-campus student financial literacy and orientation sessions.

Prior to joining the staff of Whitworth University, Darla was involved in business and industry. She was the staff accountant for a heavy highway construction company and the plant manager in a manufacturing facility.


Barry Greenberg

Barry Greenberg is the former Bursar at Southern Illinois University Edwardsville (SIUE). Prior to that he held the position of Audit Manager for the SIUE and SIU School of Medicine campuses. During his tenure as Bursar, Barry oversaw SIUE’s conversion to E-commerce applications, establishment of a satellite Bursar’s Office, and adoption of new customer service initiatives. In addition to his responsibilities at SIUE, Barry taught graduate finance courses as an adjunct faculty member at Webster University in St. Louis. Before his time at SIUE, Barry worked 22 years at Southwestern Bell Telephone Company and its corporate entity, SBC Communications.


Delores Hildebrand

Dolores is an Assistant Director in Procurement and Supplier Diversity Services at the University of Virginia.  Dolores joined the University in 1981.

Her in-depth knowledge of purchasing and accounts payable practices have enabled the University to implement successful procure to pay solutions. She implemented the University's first purchasing card program in 1995.

Under her direction, it has grown to a 1500 card program with annual spend of $26 million.  In addition to the purchasing card program, she was instrumental in the establishment of a ghost card program that pays $42 million in vendor invoices annually.

She is a Certified Purchasing Card Professional (CPCP) from the National Association of Purchasing Card Professionals.


Lesley Lackore

Lesley Lackore is a program coordinator in the purchasing department at Iowa State University, with 16 years’ experience in purchasing card program administration. In addition to p-card responsibilities, she administers the university's e-procurement and web-based requisitioning systems. Lesley is a graduate of ISU, earning a BLS with emphasis in business and communication.  In 2006, she earned the designation of Certified Purchasing Card Professional (CPCP) from the NAPCP. To take her mind off credit card fraud and cardholder misuse, Lesley directs a church choir, sings in a community concert choir, and caters to the needs of several spoiled house cats.


Carla Perez

Carla Perez is currently the Bursar at University of Wisconsin at Madison, stepping into this position in Aug 2016. Carla oversees the bursar functions for UW which includes: cashiering, student accounts and collections, as well as Perkins administration. She holds a Bachelor’s degree in Accounting and a Master’s degree in Management Information Systems. Carla has over 25 years of Higher Education experience of which 16 were spent in the California State System. Since leaving California she has worked for Bates College in Maine, Brown University in Rhode Island, University of Illinois, New Jersey Institute of Technology, Rice University and UW Madison.


Bob Putich

Bob joined Western Washington University in the beautiful northwest corner of Washington State just over three years ago after leaving a successful career in private industry.  As manager of the Student Business Office Bob oversees multiple facets of student financial services at Western, including university cashiering, the Perkins Loan department, student and general receivables, and university collections. Through collaboration with vendors and the strong support of third party collection agencies, Western continuously strives for improvement in efficiencies and effectiveness in the billing and collection process. Bob has found attendance and participation in higher education conferences has been invaluable in gaining the knowledge and insight needed to meet or exceed the expectations of today’s students.


Ashru Shah

Ashru has been at North Carolina State University for the last 12 years.  She worked in Finance and Business roles for 9 years and for the last 3 years has been university’s PCard Program Manager.   In her current role as the Program Manager, she supervises the Program Administrators who are responsible for daily operations. She is responsible for the PCard Training program as well as the growth of the program which is today, the largest program in the State of North Carolina. 

Prior to moving to North Carolina with her husband and 3 children, Ashru lived in the England and Kenya.  In Kenya with her husband, she ran a manufacturing company and retail outlets.